Travel to Asia has become of great appeal to the global market in recent times. No longer is Asia considered only for the hardy. A natural flow of travellers to the countries of Indochina. With several very important milestones in the last few years - such as lifting of embargoes, government reforms and the opening of borders - Vietnam is positioned to become a popular tourist destination.
It is a little known fact that Vietnam can cater to a large variety of clients - not just those looking to “rough it on the last frontier”. From it’s natural assets; pristine sandy beaches, the wonder of limestone islands in Halong Bay, the mountainous north, to its historical marvels; Cham ruins from the 14th Century in My Son, the ancient tombs of Hue; bustling cities with an energy driven by a new economy, quiet country villages reliant on rice agriculture as they have been for centuries, ornate Confucian temples, high-rises side by side with splendid French colonial architecture; Vietnam is a country of contrasts. And contrast means a greater variety of travel experiences that satisfy a great number of client markets.
It is also largely assumed that infrastructure within Vietnam is poor. Whilst we won’t deny that Vietnam is a third world country, one should not be led to believe that this means third world service! An enormous amount of investment in Vietnam has led to the development of top class hotels, of training schools, of new restaurants, of upgrading and renovating.
And on the subject of service, remember most importantly that Vietnam is Asia - where service is delivered with pride. The Vietnamese people have strong beliefs and values. They are a pragmatic people, with a philosophy to move forward, not to dwell on the past, and a determination to improve the lives of their children. Most of all they are warm and welcoming, and proud to show you their homeland.
For an experience as unique as your clients, look to a destination as unique as Vietnam.
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